This post featured in my other blog 'The Not So Creative Side' where I talk about all things behind the music/ entertainment industry _______________________________________________________________________
Hi all,
Just when we thought Drake had been defeated buried by Kendrick Lamar’s infamous not one, two, three but FOUR diss tracks aimed at Drake: ‘Euphoria’, ‘6:16 in LA’, ‘meet the grahams’, and ‘Not Like Us’. Kendrick also performed both nationally and internationally, where the single ‘Not Like Us’ became a culturally defining movement, remaining at No 1 on the Billboard Hot 100 chart for 21 weeks. I attended the London concert last summer, and it was clear the impact of the track; the crowd was in a frenzy! This song prompted Drake’s lawsuit aimed at UMG for accusing him of inappropriate acts with minors. Many said that this feud signalled the end of Hip Hop and if Drake’s subsequent release flops, it’s over for BBL Drizzy Drake and battle rap as a whole.
Six days ago, Drake released an album trilogy titled ‘Habibti’, ‘Iceman’, and ‘Maid of Honour’. These consist of a whopping 43 tracks in total. This project comes after his post-feud Valentine's Day release of ‘$ome $exy $ongs 4 U’ in 2025– a collaboration with Party Next Door that garnered mixed reviews.
In my opinion Drake’s album trilogy is strong. He shows that he is not backing down and, as an established Hip-Hop artist, he showcases his versatility. The production, delivery, and lyrics are quintessential to Drake’s signature mainstream ’09 release that we all know and love. It oozes appeal and gives us ‘So Far Gone’, ‘Take Care’, ‘Thank me Later’ type vibes. This is quality amid the feud that led to lawsuits that will forever be in Rap Battle History. Drake does not sound defeated but is sealing his name as a commercial Hip Hop veteran in his own right. The Toronto native hinted at a release through a series of cinematic posts on YouTube that featured releases – Drake and his team know how to use social media, viral culture and spontaneity to keep fans guessing and on their toes. Within hours of release, streams soared with ‘Iceman’ becoming the most streamed album in a day and Drake has become the most streamed artist in 2026.
As Drake says in ‘Make Them Remember’:
“What y’all thought I was done? / Y’all forgot what I done? / Y’all forgot about Drake, y’all forgot where I’m from? / Y’all forgot if I gave you a hand, under the thumb”
Stream the albums via YouTube and Spotify here:
Watch this enjoyable commentary on Drake's triple album release by No Life Shaq:
Further reading:
- Medium: Why Not Like Us is the Greatest Diss Track Of ALL Time — Yes, Better than Ether!
- BBC: Drake gets personal with surprise three-albumdrop after Kendrick beef
- BBC: How Kendrick Lamar and Drake changed rap beefs forever
- Forbes: Inside Drake’s ‘Iceman’ Rollout: How One Album Became Three
- Hot New Hip Hop: Drake Sets New UK Chart Record Following "ICEMAN" Album Trilogy
